Now that we finally got the trailer there are a lot of questions. We tried to summarize all the information we have to write a more or less complete analysis of the trailer and a collection of all our theories (which can proof right or wrong) that came up during watching the video. Please keep in mind that this analysis may contain spoilers. If it’s a major spoiler we marked it like this: [1] and will put the spoiler to the end of the entry so you can either read it or just leave it by that.
If you also have some theories and ideas, please let us know in the comments as we would really like to hear them.
From this year on we will also give you updates here. We planned to give you weekly information, a summary of everything that happened during the week. This will contain cast updates, campaign updates, teasers, spoilers and other things that are related to Shadowhunters. In addition to that, we’d like this blog to be some kind of directory in which you can look for different things, may it be press articles, convention information and more.
Also we planned some more things for you of which one – we don’t want to spoil too much yet – will be a podcast we’re trying to create. But before starting with new things, let’s have a look back at what happened during 2018.
When Freeform announced the cancellation on 5th June it just took one day for the Shadowfam to start their campaingn. Another four days later the fundraising for Trevor Project was started and is now at over $23,000. Even more money was raised also through ShadowMerch, which was a project to sell fanmade merchandise for charity.
Next to charity there were worldwide actions to save the show which also made it into various media worldwide:
Shadowhunters Plane flying over Netflix HQ
Billboard at New York Times Square
Campaign Book: Love makes us stronger (also given to cast and crew)
Billboards in Seoul subways
Pedicabs at San Diego Comic Con (on which Jack Yang took a ride in full Asmodeus costume)
SaveShadowhunters Cupcakes were sent to the cast
Billboard in Toronto (visited by David Castro and Ariana Williams)
Shadowhunters cook book
Fan actions in Buenos Aires
Customized M&M’s were sent to Constantin Film in Munich
Certificates of stars named after the campaign and the Shadowfam given to the cast
Busses in London
International #ShadowhuntersCrafts project
Various rewatch parties
Fan actions in São Paulo
#Run4Shadowhunters
Ads at New York Comic Con (with Katherine McNamara showing up)
#ShadoweenWeek
Photo project #ShadowhuntersInternational
This is only a part of what the fans have done. Next to these things lots of small presents sent to Netflix, Hulu, Freeform, Constantin Film, Amazon and many more, and over 19 Mio. tweets have been posted with the hashtag #SaveShadowhunters.
But not only did the Famdom start that many actions but the fans also made Shadowhunters and its cast win various awards:
Teen Choice Awards – Shadowhunters as Choice fantasy sci-fi TV show – Matthew Daddario as Choice fantasy sci-fi actor
People’s Choice Awards – The Show 2018 – The Bingeworthy Show – Katherine McNamara as The Female TV Star – Harry Shum Jr. as The Male TV Star All of these awards were won by write-in votes.
Now, as you can see the last year was very busy and full of action. The #SaveShadowhunters campaign was the biggest campaign to save a show with lots of ups and downs. There have been lots of struggles, lots of fightings but also lots of growth. The Famdom grew together so much, loved so much and spread positivity.
This is also a reason for us to keep all of this going. This is why we created this blog. To keep you updated and to share our love for the show, the cast, the crew and the Famdom with you.